Jessica Baker


Jessica Baker is the Chief Innovation Officer at AchieveUnite, where she leads the Gen AI Strategy and Education Center. Widely recognized as a leading authority on AI workflows for partnering success, Jessica brings more than 30 years of deep partner program expertise to how organizations embed generative AI into the daily rhythms of partner, channel, and ecosystem operations. Her work focuses on turning AI from experimentation into scalable, trusted execution

Jessica is the visionary architect behind Ignite AI, the industry’s first generative AI platform purpose-built for partner professionals. A Certified Prompt Engineer and industry educator, she leads AchieveUnite’s Partnering Success Prompting Certification and plays a key role in designing the company’s core AI and partnering curriculum. Her instructional approach ensures teams can confidently apply AI across real partner use cases, including co-selling, QBRs, onboarding, and partner communications.

Jessica’s frameworks, including the F.L.O.W. Model and the Partnering AI Maturity Model, are shaping how organizations move AI from isolated tools into embedded partner intelligence. Under her leadership, AchieveUnite clients have unlocked millions in partner-generated revenue, accelerated time-to-market, and elevated the partner experience. She is known for designing award-winning partner programs and for redefining AI as a workflow accelerator that strengthens trust, execution, and scale.

A trusted thought leader, keynote speaker, and board advisor, Jessica is frequently recognized for her impact on the channel and partnering industry. She has been featured multiple times in CRN’s Women of the Channel and People You Don’t Know But Should, along with receiving multiple 5-Star Program awards. Jessica continues to shape how partner organizations adopt AI with clarity, confidence, and measurable results.

Education


  • Digital Transformation and Gen AI, MIT 
  • Prompt Engineering Certification, Blockchain Council 
  • Bachelor of Science, University of New Hampshire

Areas of Expertise


  • AI Strategy
  • AI Workflows Design
  • AI Fluency, prompting certification
  • Partner Programs
  • Ecosystem Strategy
  • Operational Scale
  • Leadership Development
  • Instructional Design