Value-Based Programming, Is It Good For You?
Posted by Jessica Baker on April 10, 2017 at 8:49 pm
If you follow the trends in partner programs, you may have seen many vendors adding elements to their programs that place a premium on the value a partner brings to them beyond the volume of sales. read more »
Collaborative Sales, Business Relationships, and the new ISO 44001 Standard mean Revenue Growth for MSPs, Solution Providers, and their partner vendors in 2017
Posted on February 14, 2017 at 3:22 pm
When the idea of ‘solution selling’ first emerged, we were expected to talk about ‘solutions’ knowing full well that what we were really providing our customers with was hardware, software or components that, with a bit of luck, a following wind and the help of some clever tech guys, could become a solution to a business issue. Of course over time, real solutions became possible and the norm in our industry. read more »
Small Business and MSPs – the wave of the future!
Posted by Robert G. (Bob) O'Malley on February 9, 2017 at 3:16 pm
Vendors have an incredible partnering opportunity too! The small business market is the prime target for MSP's and IT Vendors who are committed to growth. To sell and support SMB clients, IT Vendors need to rely on the IT Channel as orchestrated by the MSP. read more »
The Ultimate Field Guide to Building a Channel
Posted by Allison Bergamo on January 14, 2017 at 4:09 pm
Building, launching and maintaining a successful channel organization requires a significant amount of time, money and resources. Deciding on the right channel strategy is a first big step for any company. read more »